Brand Guidelines: Athletics
Primary Logo
The Athletic logo incorporates a variation of The Trident along with a custom typeface, called “Tritones”, designed specifically for Edmonds College. The type was designed to include only the letters for the mascot name, Tritons, and the Athletic “E.” Additional custom letters should not be designed/used.
The type can be used separately and extracted from the logo.
It consists of one-color: Pantone 3025 C (+ tints of 3025C)
Additional Variations
Depending on your background color, The Trident in Cool Grey 11 may work better. For maximum contrast when using the type only, make sure to change the white type to Pantone 3025 (or its CMYK/RGB equivalent).
Grayscale
In order to preserve the shadows, convert the main logo to grayscale.
Clear Space
The clear space requirement is designed to maintain the integrity of the logo. This ensures visibility and legibility. The minimum clear space of 1/6x should always be applied. Try to maximize clear space whenever possible.
Incorrect Usage
Please don’t abuse, change or manipulate our logo in any way. Each element and color has its own purpose and we strive to keep our brand solid and consistent. The following are examples of what NOT to do with Edmonds College Athletics logos:
JUST SAY NO to losing all of the tints/shading
JUST SAY NO to changing the color palette
JUST SAY NO to using Cool Grey 11 as the background color for The Trident Pantone 3025
JUST SAY NO to using Cool Grey 11 as the background color for The Trident Cool Grey 11
Sizing
Our athletic logo must always be legible, clear and concise. In order to do this, we have specific minimum requirements for our logo via print and screen.
The minimum size for print is 1.75” wide. This ensures the best results in line weight and legibility in printed documents.
Web
The minimum size for screen is 160 pixels wide. This ensures the best results in line weight and legibility for the web.
